21 Sept 2026 |
Celebrating women who found the confidence to be active
We've always celebrated women who have chosen to get active, despite the doubts, nerves, and fear of being judged. For many women, the biggest barrier to exercise isn't always ability. It's the fear of judgement.
The worry about being too slow. Too new. Too out of shape. Not knowing where to start. But movement isn't reserved for the fittest person in the room.
Whether it's a lunchtime walk, a gym session, a group exercise class, or just 10 minutes to move each day, every step counts. When women feel supported rather than scrutinised, they're more likely to discover the physical, mental and social benefits that being active can bring.
This Girl Can, the National Lottery funded campaign focuses on helping all women from all backgrounds get active in ways that work for them.
Sport England launched their brand-new challenge, Move for 10, earlier this month, to help support more women to get active in short bursts, so they can enjoy the feel-good benefits of moving more.
At the heart of the challenge is a simple but powerful idea: starting with just 10 minutes can be the gateway to being active more often.
Just 10 minutes of movement, 10 times in a month!
Sport England would love you to get involved and support the Move for 10 challenge in the following ways:
- Share and engage with our social posts on your channels using #ThisGirlCan and please share the campaign more widely with your colleagues & networks.
- Make use of the campaign assets or use the editable assets to create your own posts relevant to your sport or physical activity. The Move for 10 assets are currently available to download from the This Girl Can Campaign Hub.
- Encourage your members, clubs and communities to sign up to Move for 10 on the TGC website, https://www.thisgirlcan.co.uk/movefor10.
- Work with your clubs, or activity providers to make Move for 10 a part of their existing provision or create a specific activity for the Challenge.
- Let us know how we can support you to bring Move for 10 to life?
Visit the TGC website to sign up to the challenge, www.thisgirlcan.co.uk/movefor10.
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