Celebrating women who found the confidence to be active

This girl can

We've always celebrated women who have chosen to get active, despite the doubts, nerves, and fear of being judged. For many women, the biggest barrier to exercise isn't always ability. It's the fear of judgement.

The worry about being too slow. Too new. Too out of shape. Not knowing where to start. But movement isn't reserved for the fittest person in the room.
Whether it's a lunchtime walk, a gym session, a group exercise class, or just 10 minutes to move each day, every step counts. When women feel supported rather than scrutinised, they're more likely to discover the physical, mental and social benefits that being active can bring.

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Find out more about This Girl Can, the National Lottery funded campaign focused on helping all women from all backgrounds get active in ways that work for them. 

The principles of the campaign are to :

  • share unfiltered stories and images of relatable women and girls playing sport, doing exercise or simply moving in all it’s sweaty, jiggly, doing-it-for-me glory.  
  • never judge and we don’t care what other people think.  
  • women come in all shapes and sizes with all abilities and from all backgrounds. Some of us are expert sportswomen, some of us are a bit rubbish. It doesn’t matter. 
  • This Girl Can are just happy that you’re getting active.

Watch the video below to find out more.

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