31 Jul 2024 |
CIMSPA - Activating inactive people through digital marketing
CIMSPA's Digital Marketing Hub is a great resource for organisations wanting to use digital channels to get people active, whether they have been inactive for a while, or perhaps have never thought “sport” is for them.
Sean Longhurst's webinar focusses on how to use digital marketing to reach people who don’t usually engage with physical activity. He looks at areas such as how to recognise the ‘micro’ influencers in your community, and how to use communication to address the hidden barriers that might exist.
Watch back Sean's webinar full of top tips and real world examples on how to:
- Activate inactive people through your digital marketing
- Reach people that don’t usually engage with activity
- Address people’s hidden barriers through your messaging
- Use hyper local influencers effectively
What's new
Tackling the Opportunity Gap in Sport for Girls
Women’s sport has never been more visible, but visibility isn’t translating into opportunity.
2 Apr 2026
Press
UKREiiF 2026: Join YSF at the Landscape Institute Pavilion,…
YSF and the Active Partnerships National Organisation (APNO), are supporting the Landscape Institute…
1 Apr 2026
Activity Alliance share resources to support inclusive…
A new dedicated resources page designed to help organisations and individuals foster more inclusive…
31 Mar 2026
Read more news, funding, jobs, courses and events