Doing it for her: Make this half-term time that truly matters! #TimeTogether

For generations, we’ve seen a familiar scene: fathers and sons kicking a ball in the garden or bonding over their team at the weekend.  Women In Sport are calling to change that narrative this October half-term, #TimeTogether

They are inviting mums, mum figures and daughters to take a deliberate pause - to step into each other’s worlds and spend meaningful #TimeTogether in ways that strengthen connection and support girls’ mental wellbeing.

This October, they have teamed up with over 30 organisations to share the message that women and girls belong in sport. 

From padel to parkour, rugby to rounders, it’s the perfect opportunity to join forces, make memories and try something new.  

Take part in #TimeTogether from 20th October to 2nd November 2024 and discover the joy of being active, just as fathers and sons have done for generations. 

Connection isn’t just a nice-to-have -it’s a vital intervention. Girls today face a mental health crisis that’s deepened over the past decade. 

Girls’ happiness levels have significantly declined over the past 15 years, with only 17% of girls aged 7-21 stating they feel very happy, compared to 40% in 2009 (Girlguiding 2023).  
 
They experience higher rates of anxiety, depression and body dissatisfaction than boys, while facing constant pressure to care for others before themselves. 

But when mothers and daughters spend time moving, laughing, and learning together, they don’t just feel better in the moment - they begin to rewrite what wellbeing looks like for women.They see their bodies as sources of strength and joy, not judgment. They build self-belief and resilience that lasts long beyond adolescence. 

From 20th October to 2nd November 2025, join thousands of mums and daughters around the UK in creating your own #TimeTogether moment.

Why #TimeTogether matters

In 2020, when the campaign was launched, society was emerging out of the first wave of lockdown, and research had just found that 64% of girls disengage with sport by the time they finish puberty.  

It also found... 

• By age 14-16, 78% of girls understand the importance of an active lifestyle, but only 28% truly enjoy it.  

• 38% of women aged 45-55 do not meet recommended activity guidelines.   

• 84% of inactive women would like to be more active.  

 We face the very real risk of losing women and girls from sport forever, and we must do something about it.   

By encouraging mums, mother figures and female relatives to team up with teenage girls to put themselves first and carve out some time for sport and exercise, we can begin to tackle barriers that women face at every stage of their lives, together.  

Read the teenage girls research